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Thales Group – San Francisco – September 16

Thales Group • Tech Leaders
16 September 2026 – 6:00pm – Bourbon Steak – 335 Powell St, San Francisco, CA 94102 – San Francisco
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| Thales Group - San Francisco - September 16

| Thales Group – San Francisco – September 16

Continue the Conversation Beyond Dreamforce

Meet software executives, product leaders, licensing specialists, and digital transformation professionals from organizations navigating similar business challenges.

Theme:

AI is transforming software business models. Companies are under pressure to recover rising AI infrastructure costs and develop monetization strategies that generate sustainable recurring revenue. The organizations that succeed will be those that can securely commercialize AI while adapting to rapidly changing customer expectations. Join peers from across the software industry for an evening focused on the business of monetizing in the era of AI. Explore how leading organizations protect AI Model and software, enable flexible business models, and generate sustainable revenue from their AI applications.

  • As organizations embrace intelligent applications, connected products, and digital services, commercial strategies must evolve alongside technology.
  • Join peers from across the software industry for an evening focused on the business of AI—exploring how leading organizations are protecting innovation, enabling flexible business models, and creating new opportunities for recurring revenue.

Discussion Topics

Strategies for profitable AI Monetization (4P’ s Framework)

• Protecting AI models and software intellectual property

• Packaging AI capabilities customers will pay for

• Choosing the right business model for AI: Subscription, usage-based, or hybrid

• Scaling software portfolios after acquisitions

• Leveraging software usage insights to improve renewals and expansion

• What’s next in AI and software monetization

Agenda:

• 6:00 PM – Arrival and Drinks Reception

• 6:30PM – Networking

• 7:00 PM – Welcome and Presentation

• 7:30 PM – Dinner

• 9:00 PM – Evening Close

• Venue: Bourbon Steak

Limited Seating – By Invitation Only

By registering to the event you agree to be contacted for any updates and communications relevant to this gathering.

Location

Bourbon Steak - 335 Powell St, San Francisco, CA 94102

Bourbon Steak - 335 Powell St, San Francisco, CA 94102

Michael Mina-owned upscale steakhouse boasting prime cuts, classic cocktails & a separate lounge.