Zendesk Relate 2026 Day 3 – FREE TICKET
Join Zendesk Relate 2026 for our 3rd day (for ZERO cost) in Denver for a high-impact day built around the future of customer experience, service innovation, and AI-led transformation.
Hear directly from those who’ve been there
“[Relate] really gave me some golden nuggets of ideas that I want to implement to make our customers feel heard and valued.” – Jane Griener, Director of Customer Care Operations
“From the minute you walk in, you can tell that this is not your average conference. The knowledge, the hands-on learning, it’s why I keep coming back.” – Mandie Ferguson, Director of Communications & Experience
- Learnings from 18 bil interactions — Powered by 18 billion real service interactions, Zendesk AI offers unmatched insights.
- Meet 2k attendees — Connect with over 2,000 industry leaders and peers driving the future of service.
- Save 7.3 hours per week — By applying knowledge from Zendesk Relate you can save 7.3 hours per week, freeing up your teams to focus on high-value tasks.
- Recommended by 98% of attendees — 98% of attendees would recommend Relate, proof it drives real impact.
- Birds of a Feather style networking during meals
- Hands-on workshops to sharpen your skills
- Resolution roundtables tackling key challenges
- Braindate meet-ups that you can join or create
- 1-on-1 time with Zendesk specialists to answer your questions
- Expo hall showcasing the latest AI-powered solutions
- Networking lounges to connect with new contacts
- Exclusive meetups that foster lasting relationships
- Closing party with live entertainment, food, and fun
Meet the speakers
Hear from leaders shaping the future of customer experience, IT, transformation, and service innovation — including our headline speaker, Ali Wong.
Ali Wong
Actress, comedian, writer, and producer
Ali Wong is an Emmy-award winning actress, comedian, writer, and producer known for her breakout Netflix stand-up specials Baby Cobra, Hard Knock Wife, and Emmy-nominated Don Wong.
Will O'Keeffe
Senior Vice President, Customer Experience and Delivery, Mimecast
Jessica Hsieh
Director Ecommerce Customer Experience and Fraud, Levi's
Jessie Jie Xia
Global Chief Information Officer, Thoughtworks
Keyvan Sadigh
VP, Customer Operations, Lucid Software
Kiran Uppal
Head of Customer Care Experience and Transformation, ASOS
Martin Mason
Head of Player Care, Supercell
Full Day Agenda for May 20, 2026
Explore the day’s mainstage sessions, breakouts, workshops, roundtables, and evening programming. Click any session to expand full details, support focus, business type, and industry alignment.
Wednesday, May 20
9:00 AM–10:00 AM
Mainstage
Keynote Session
Visionary leaders keynote: insights on innovation, AI, and transformative success
Hear from visionary leaders, including two Zendesk customers and a top external expert, as they share transformative insights on tackling complex challenges, driving innovation, and leveraging AI.
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Mainstage
Visionary leaders keynote: insights on innovation, AI, and transformative success
Hear from visionary leaders, including two Zendesk customers and a top external expert, as they share transformative insights on tackling complex challenges, driving innovation, and leveraging AI.
10:30 AM–11:00 AM
Breakout
Service trends
Behind the curtain: using research to lead a resolution strategy
Discover how leading CX teams use research to design resolution strategies that address root causes, not just tickets.
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Breakout
Behind the curtain: using research to lead a resolution strategy
Discover how leading CX teams use research to design resolution strategies that address root causes, not just tickets.
10:30 AM–11:00 AM
Breakout
Product
Knowledge is power: unlock resolutions with connected, current knowledge
Learn how to scale knowledge with Knowledge Builder, external source connections, and Knowledge Copilot.
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Breakout
Knowledge is power: unlock resolutions with connected, current knowledge
Learn how to scale knowledge with Knowledge Builder, external source connections, and Knowledge Copilot.
10:30 AM–11:00 AM
Breakout
Expert perspectives
Operationalizing AI: Setting the benchmark with Mimecast
Hear how Mimecast transformed its CX organization, redefined its support model, and used AI to drive operational excellence.
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Breakout
Operationalizing AI: Setting the benchmark with Mimecast
Hear how Mimecast transformed its CX organization, redefined its support model, and used AI to drive operational excellence.
10:30 AM–11:00 AM
Breakout
Product
Resolution Learning Loop: where every interaction improves the next
See how the Resolution Learning Loop uses interactions and quality signals to drive smarter workflows and continuous improvement.
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Breakout
Resolution Learning Loop: where every interaction improves the next
See how the Resolution Learning Loop uses interactions and quality signals to drive smarter workflows and continuous improvement.
10:30 AM–11:00 AM
Breakout
Product
Resolution Supply Chain: architecting agentic service workflows
Explore how Zendesk is re-engineering the service workflow layer with multi-AI systems, Action Builder connectors, and new MCP tooling.
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Breakout
Resolution Supply Chain: architecting agentic service workflows
Explore how Zendesk is re-engineering the service workflow layer with multi-AI systems, Action Builder connectors, and new MCP tooling.
10:30 AM–11:00 AM
Breakout
Product
Zendesk Contact Center: turn live interactions into faster resolutions
A deep dive into how native contact center tools connect context and data to guide live interactions and improve resolution speed.
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Breakout
Zendesk Contact Center: turn live interactions into faster resolutions
A deep dive into how native contact center tools connect context and data to guide live interactions and improve resolution speed.
11:15 AM–11:45 AM
Breakout
Expert perspectives
An expert’s perspective: insights from industry leaders
Customer-driven insights on change management, AI empowerment, and customer-centric innovation from major brands.
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Breakout
An expert’s perspective: insights from industry leaders
Customer-driven insights on change management, AI empowerment, and customer-centric innovation from major brands.
11:15 AM–11:45 AM
Breakout
Expert perspectives
From early AI foresight to agentic future: lessons from Levi’s
Learn how Levi’s moved early on AI, built trust with measurable impact, and is now preparing for agentic systems.
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Breakout
From early AI foresight to agentic future: lessons from Levi’s
Learn how Levi’s moved early on AI, built trust with measurable impact, and is now preparing for agentic systems.
11:15 AM–11:45 AM
Breakout
Industry insights
High-volume support: Media & Entertainment service when it counts
See how brands handle spike-heavy support moments with AI and automation while maintaining speed and quality.
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Breakout
High-volume support: Media & Entertainment service when it counts
See how brands handle spike-heavy support moments with AI and automation while maintaining speed and quality.
11:15 AM–11:45 AM
Breakout
Industry insights
Modernizing government and closing the resource gap with AI
Explore how public sector and education leaders automate high-volume requests, bridge resource gaps, and improve service.
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Breakout
Modernizing government and closing the resource gap with AI
Explore how public sector and education leaders automate high-volume requests, bridge resource gaps, and improve service.
11:15 AM–11:45 AM
Breakout
Industry insights
Move fast, scale big: lessons from startups of all levels
Hear how startups use AI-first strategies to transform constraints into competitive advantage and build CX at scale.
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Breakout
Move fast, scale big: lessons from startups of all levels
Hear how startups use AI-first strategies to transform constraints into competitive advantage and build CX at scale.
11:15 AM–11:45 AM
Breakout
Service trends
The agentic contact center: imagining the future of customer service
A look at how next-gen contact centers will deliver proactive, personalized interactions and become a growth engine.
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Breakout
The agentic contact center: imagining the future of customer service
A look at how next-gen contact centers will deliver proactive, personalized interactions and become a growth engine.
11:15 AM–11:45 AM
Workshop - Fundamentals
Workshop
Zendesk Fundamentals: automate resolutions with Action Builder
Connect third-party tools, customize prebuilt actions, and automate a multi-step process across systems.
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Workshop - Fundamentals
Zendesk Fundamentals: automate resolutions with Action Builder
Connect third-party tools, customize prebuilt actions, and automate a multi-step process across systems.
11:15 AM–11:45 AM
Workshop - Fundamentals
Workshop
Zendesk Fundamentals: spot quality gaps & churn risks with QA
Set up AutoQA to score 100% of interactions, drill into churn risks, and build custom quality categories with prompts.
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Workshop - Fundamentals
Zendesk Fundamentals: spot quality gaps & churn risks with QA
Set up AutoQA to score 100% of interactions, drill into churn risks, and build custom quality categories with prompts.
11:15 AM–11:45 AM
Workshop - Fundamentals
Workshop
Zendesk Fundamentals: turn data into action with custom objects
Link business data to Zendesk using custom object templates and create workflows based on that connected data.
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Workshop - Fundamentals
Zendesk Fundamentals: turn data into action with custom objects
Link business data to Zendesk using custom object templates and create workflows based on that connected data.
1:15 PM–1:45 PM
BreakoutProductBeyond the checklist: elevate support QA with AI and human insight
Transform QA into a strategic lever with AI-powered insight and human evaluation working together.
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Breakout
Beyond the checklist: elevate support QA with AI and human insight
Transform QA into a strategic lever with AI-powered insight and human evaluation working together.
1:15 PM–1:45 PM
BreakoutService trendsBuild the future of contact centers with Squarespace
Discover how agentic contact centers can reshape trust, support interactions, and revenue outcomes.
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Breakout
Build the future of contact centers with Squarespace
Discover how agentic contact centers can reshape trust, support interactions, and revenue outcomes.
1:15 PM–1:45 PM
BreakoutProductClosing the loop: how contact center insight can drive business
Learn how voice-of-customer data and pattern recognition can shape product, policy, and CX strategy at scale.
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Breakout
Closing the loop: how contact center insight can drive business
Learn how voice-of-customer data and pattern recognition can shape product, policy, and CX strategy at scale.
1:15 PM–1:45 PM
BreakoutProductFast, not frantic: resolve customer issues quickly with AI Agents
See how AI agents, Copilot, and automation can increase speed without sacrificing quality or the human touch.
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Breakout
Fast, not frantic: resolve customer issues quickly with AI Agents
See how AI agents, Copilot, and automation can increase speed without sacrificing quality or the human touch.
1:15 PM–1:45 PM
BreakoutExpert perspectivesFuture-ready IT: How Thoughtworks stays ahead
A strategic conversation on transforming IT from a delivery team into a trusted business partner.
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Breakout
Future-ready IT: How Thoughtworks stays ahead
A strategic conversation on transforming IT from a delivery team into a trusted business partner.
1:15 PM–1:45 PM
BreakoutProductThe invisible customer: why DFIN knows employees deserve great service
See how DFIN unifies customer and employee service on one platform to deliver better business outcomes.
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Breakout
The invisible customer: why DFIN knows employees deserve great service
See how DFIN unifies customer and employee service on one platform to deliver better business outcomes.
2:00 PM–2:30 PM
BreakoutExpert perspectivesAn expert’s perspective: insights from industry leaders
More customer-driven lessons from major brands on change, innovation, and AI-led transformation.
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Breakout
An expert’s perspective: insights from industry leaders
More customer-driven lessons from major brands on change, innovation, and AI-led transformation.
2:00 PM–2:30 PM
BreakoutCustomer storyLucid Software's journey from self-service to zero-click support
Learn how Lucid evolved from community-first support to an AI-first strategy built on Zendesk.
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Breakout
Lucid Software's journey from self-service to zero-click support
Learn how Lucid evolved from community-first support to an AI-first strategy built on Zendesk.
2:00 PM–2:30 PM
BreakoutProductThe power of partnership: cracking the code for collaborative success
Hear joint stories and use cases from customers and partners, highlighting collaboration and shared outcomes.
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Breakout
The power of partnership: cracking the code for collaborative success
Hear joint stories and use cases from customers and partners, highlighting collaboration and shared outcomes.
2:00 PM–2:30 PM
BreakoutProductUnifying channels and AI at scale: PUMA’s Zendesk transformation with IntouchCX
See how PUMA consolidated support into a unified Zendesk environment and improved efficiency, governance, and scale.
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Breakout
Unifying channels and AI at scale: PUMA’s Zendesk transformation with IntouchCX
See how PUMA consolidated support into a unified Zendesk environment and improved efficiency, governance, and scale.
2:00 PM–2:30 PM
BreakoutService trendsUnlocking tomorrow and shaping the future of your work
A session on the intersection of technology, soft skills, and future-ready mindsets in the service sector.
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Breakout
Unlocking tomorrow and shaping the future of your work
A session on the intersection of technology, soft skills, and future-ready mindsets in the service sector.
2:00 PM–2:30 PM
Workshop - FundamentalsWorkshopZendesk Fundamentals: boost speed and compliance with automated approvals
Set up approvals for individuals and groups, automate recurring approvals, and configure Slack-based approval workflows.
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Workshop - Fundamentals
Zendesk Fundamentals: boost speed and compliance with automated approvals
Set up approvals for individuals and groups, automate recurring approvals, and configure Slack-based approval workflows.
2:00 PM–2:30 PM
Workshop - FundamentalsWorkshopZendesk Fundamentals: build AI-generated apps with App Builder
Create your own application with natural language and learn how to publish your first AI-generated app.
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Workshop - Fundamentals
Zendesk Fundamentals: build AI-generated apps with App Builder
Create your own application with natural language and learn how to publish your first AI-generated app.
2:00 PM–2:30 PM
Workshop - FundamentalsWorkshopZendesk Fundamentals: create a connected, AI-ready knowledge base
Bring external content into Zendesk, validate ingestion settings, and surface trusted knowledge across channels and AI agents.
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Workshop - Fundamentals
Zendesk Fundamentals: create a connected, AI-ready knowledge base
Bring external content into Zendesk, validate ingestion settings, and surface trusted knowledge across channels and AI agents.
2:00 PM–2:30 PM
Workshop - FundamentalsWorkshopZendesk Fundamentals: get started with AI agents
Create and launch your first AI agent by connecting trusted knowledge, customizing persona, and selecting channels.
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Workshop - Fundamentals
Zendesk Fundamentals: get started with AI agents
Create and launch your first AI agent by connecting trusted knowledge, customizing persona, and selecting channels.
2:45 PM–3:15 PM
BreakoutProductContact center Q&A: connecting the entire customer experience
Learn how Zendesk Contact Center supports voice-centric teams while keeping context intact across the broader experience.
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Breakout
Contact center Q&A: connecting the entire customer experience
Learn how Zendesk Contact Center supports voice-centric teams while keeping context intact across the broader experience.
2:45 PM–3:15 PM
BreakoutProductEmployee service Q&A: rewiring your employee service for productivity
Get practical guidance on building a single place for requests, better routing, self-service, and better measurement.
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Breakout
Employee service Q&A: rewiring your employee service for productivity
Get practical guidance on building a single place for requests, better routing, self-service, and better measurement.
2:45 PM–3:15 PM
Structured discussionResolution roundtablesResolution roundtable: extending & integrating Zendesk
Discuss extending Zendesk and connecting it with other tools alongside other Zendesk users.
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Structured discussion
Resolution roundtable: extending & integrating Zendesk
Discuss extending Zendesk and connecting it with other tools alongside other Zendesk users.
2:45 PM–3:15 PM
Structured discussionResolution roundtablesResolution roundtable: HR and IT use cases
A roundtable for teams using Zendesk for employee service, including HR and IT-specific goals and challenges.
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Structured discussion
Resolution roundtable: HR and IT use cases
A roundtable for teams using Zendesk for employee service, including HR and IT-specific goals and challenges.
2:45 PM–3:15 PM
Structured discussionResolution roundtablesResolution roundtable: service leadership in the age of AI
Discuss the evolution of service leadership, including skills, measurement, enablement, and talent in an AI-driven landscape.
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Structured discussion
Resolution roundtable: service leadership in the age of AI
Discuss the evolution of service leadership, including skills, measurement, enablement, and talent in an AI-driven landscape.
2:45 PM–3:15 PM
Structured discussionResolution roundtablesResolution roundtable: the next era of AI agents
Discuss emerging AI agent capabilities, experimentation, implementation, and how to measure success.
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Structured discussion
Resolution roundtable: the next era of AI agents
Discuss emerging AI agent capabilities, experimentation, implementation, and how to measure success.
3:45 PM–4:45 PM
Mainstage
Featured Conversation
Connecting through story and authenticity with Ali Wong
An engaging conversation and Q&A on how storytelling, humor, authenticity, and vulnerability help build stronger human connection.
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Mainstage
Connecting through story and authenticity with Ali Wong
An engaging conversation and Q&A on how storytelling, humor, authenticity, and vulnerability help build stronger human connection.
Join Emmy award-winning actress, comedian, writer, and producer Ali Wong for a witty and thoughtful conversation on the power of storytelling and humor. From comedy stages to boardrooms, this session explores how authenticity can break down barriers, build trust, and create lasting connection.
7:00 PM–11:00 PM
Evening Event
Closing party
Close out an amazing week at the world-famous Fillmore Auditorium. More details soon.
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Closing party
Close out an amazing week at the world-famous Fillmore Auditorium. More details soon.
Location
Colorado Convention Center, Denver
The Colorado Convention Center (CCC) is a multi-purpose convention center located in Downtown Denver, Colorado. At 2,200,000 square feet (total space) it is currently the 12th largest convention center in the United States. Opening in 1990, the convention center expanded in 2004 to include several meeting rooms, two ballrooms and an indoor amphitheater. Since opening, the center hosts an average of around 400 events per year. Centrally located in the city, it has become one of Denver's many landmarks due to its architecture and is adjacent to the Denver Performing Arts Complex and is just blocks away from the Colorado State Capitol, Auraria Campus and the 16th Street Mall. The CCC is directly served via light rail by RTD's Theatre District–Convention Center station.